Search Engine Optimisation and SEO
At Montpellier Interactive, we like our clients to understand the basics before we design their websites:
Q: What is the point of having a website which doesn’t come up on Google (used for c.90% of UK internet searches)?
A: Well unless you are spending an absolute fortune on advertising the URL of your website, then there is virtually no point at all!
In this video, Matt covers the basics of Search Engine Optimisation (SEO), and analyses a few sites which people have brought to him for SEO advice.
Open Source Content Management Systems (CMS) vs Montpellier Interactive’s mi|cms platform:
In this video Matt Cutts also discusses the pitfalls of using open source CMS’s such as Wordpress and Joomla, and the importance of keeping these systems completely up-to-date. Open Source CMS’s are easily hacked as the code is freely available in the public domain; therefore anyone can try to reverse engineer it for their own purposes.
Did you know that both President Obama’s and Al Gore’s own websites have been hacked by people promoting pharmaceuticals!?
This actually causes a lot of problems as often the older custom modules used in these CMS platforms will often prevent you from upgrading to the latest software version as they are not compatible with the latest versions of the respective CMS.
Therefore (as these SEO experts will tell you from their own personal experience), the odds getting your website hacked (and subsequently removed from Google’s index altogether) when you use an open-source CMS are very high indeed.
To solve this problem, Montpellier Interactive clients benefit from the safety and security of a CMS which we wrote entirely in-house. As a result, it’s never been hacked (though this Wordpress Blog has). So we’re taking all the benefits of this blog, and improving our custom blog module for the CMS so that all our CMS clients can have the same benefits of a Wordpress blog, without the security issues surrounding one.
We also upgrade and update the CMS platform seamlessly, behind the scenes, and because we own the code, not only is your CMS platform always up-to-date and constantly improving, but it’s also far more secure than most alternatives!
Anyway, watch this video and make your own mind up!



































